How Does Google Pay Per Click Advertising Work?
Google Pay Per Click (PPC) advertising is a model where advertisers pay for each click on their ad. Businesses bid on keywords, and Google displays ads based on relevance, quality score, and bid amount. When users search for related terms, ads appear at the top of search results. This strategy drives targeted traffic and maximizes ROI. Qdexi Technology offers expert PPC management services, ensuring optimized campaigns for better conversions and business growth.